Recently, "the German printer" issued digital print advertising and directory
market statistics report, according to the report, the German market for digital
print advertising and directory output rose to 20 million euros from 140 million
euros, obvious growth means that Germany digital printing market has huge
potential.
It is reported that the current printing market is growing, not
only in China, India or Brazil,
and also in Germany. If observed the entire printing market, people will find
some areas or falling. Gravure and offset printing, for instance, advertising
and catalogue printing market (total 1 billion euros) from 2009 to 2011 reduced
to 110 million euros. But at the same time digital printing advertising and
directory market growth by 20 million euros to 140 million euros, grew at an
annual rate of 190% a year. So, although another aspect of the market (gravure
and offset printing) loss of 110 million euros, but digital print advertising
and directory market surge - although similar printing products are advertising
and directory. In addition, from 2009 to 2009, the production of gravure
magazine total loss of 220 million euros. The demand has disappeared.
The
opposite development momentum, printing market potential growth and a variety of
opportunities. In order to realize these opportunities, the enterprise not only
to see change as an opportunity, and want to start the change process of
ignition in person. Have the strategic foresight entrepreneurs in economic
history always arouse the process of "creative destruction". They create new
methods, new products and new markets. In recent years, in the printing industry
to this new situation: it is a new method, such as automation, stability of
mixed printing production to successful online printing plant; The second is the
new product, such as can design independently by end customer online photo book,
this is an unprecedented; Third, new markets, such as printing of electronic
device, the new application field for display, battery, photovoltaic products or
smart textiles. (Gold Printing Group)
Book Printing
Printing in China
Notebooks Printing
Printing in China
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